Bristol Myers Squibb and GRYT Health are industry leaders connecting patient advocacy organizations in an innovative virtual approach. GRYT Health is a digital health company with a social purpose, and is the creator of both the Global Virtual Cancer Conference and the GRYT Health platform, which offers opportunities for connection and learning, paired with research, marketing and clinical trial services that put people and caregivers first. Bristol Myers Squibb is a global biopharmaceutical company whose mission is to discover, develop and deliver innovative medicines that help patients prevail over serious diseases.

As part of our continued commitment to patients worldwide, we have been in ongoing communication with the global patient advocacy community across disease areas to understand how they are being impacted by the current crisis, and what resources they most need in order to continue to fulfill their missions. Across the board, we are heard from advocates that their biggest concerns are time and capacity constraints, infrastructure needs, and the lasting financial impact from the current crisis. Recognizing the urgency of the situation for the global advocacy community, Bristol Myers Squibb and GRYT Health decided to launch the COVID Advocacy Exchange to unite advocacy organizations, patients and industry leaders to synchronize efforts, facilitate resource sharing with each other, and allow for increased collaboration.

The COVID Advocacy Exchange is open to global and local patient advocacy organizations and members of their communities, across disease areas.

Participants have access to materials from Bristol Myers Squibb, other advocacy organizations and third-party experts through the on-demand virtual exhibitor space. Additionally, recordings from past virtual sessions are available in the “Auditorium” section of the site.

Yes. The platform opened in May 2020, offering access to on-demand resources and live interactive sessions. Participants can register any time by visiting

Registration and access to the COVID Advocacy Exchange is free. Once you register, you can access to all live sessions, session recordings and on-demand resources.

We hope to build upon and enhance the COVID Advocacy Exchange over the coming months, in collaboration along with the patient advocacy community, to create a lasting coalition and platform that will exist for the long-term and cover critical topics beyond COVID-19.

The response from advocates has been overwhelmingly positive, with more than 200 people from 34 countries registering for the platform in the first two weeks alone. More than 100 attendees joined the first live virtual panel session, expressing gratitude for the platform and its efforts to unite the global advocacy community during this time of unprecedented challenges for all. Our community has since grown to more than 4,800 registered users from around the world, with more than 25,000 visitors from 95 countries.